The Bliss | $45

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Best Seller

The Bliss

$45

The everyday wireless bralette that’s so soft, you can’t believe it’s not butter. No foam, cups, or padding—just durable microfiber fabric construction that gives you lift without sacrificing comfort.

Core: brown

Free shipping on all U.S. orders over $75. Always free returns.

The everyday wireless bralette that’s so soft, you can’t believe it’s not butter. No foam, cups, or padding—just durable microfiber fabric construction that gives you lift without sacrificing comfort.

Sizing & Fit
Fabric & Care
  • Designed in LA ; Made in Sri Lanka
  • 79% Nylon, 21% Spandex (nickel-free!)
  • Machine washable in warm water using wash bag, gentle cycle, hang to dry
  • Fits true to size
  • Sizes XS-M updated with reinforced band and longer straps for a comfortable fit that won’t ride up.
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    Size Chart: The Bliss
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    WE INVEST IN FEATURES THAT MATTER
    1. V-Neck
    And V-back. V chic.
    2. Is it butter?
    We can't believe it's not butter. It's that soft.
    3. Wireless lift
    Proprietary band construction gives you lift, without the underwires.
    4. Smoothing fabric
    And it won't show through your shirt.
    V-Neck
    And V-back. V chic.
    Is it butter?
    We can't believe it's not butter. It's that soft.
    Wireless lift
    Proprietary band construction gives you lift, without the underwires.
    Smoothing fabric
    And it won't show through your shirt.

    Customer Reviews

    Based on 1180 reviews
    88%
    (1044)
    9%
    (110)
    1%
    (14)
    1%
    (8)
    0%
    (4)
    C
    C.
    Size: XL
    Love this bra!

    I’m a 36DDD and got the XL. It it so comfortable and has quickly become my favorite bra. Highly recommend!

    C
    C.
    Size: M
    So comfortable!

    This is by far the most comfortable bra, especially for maternity wear or if you have soreness for any reason! The material is so soft and the fit is great.

    C
    C.
    Size: Medium
    Soft, comfy, and supportive!

    Love this bra! As someone with a D cup I always thought I had to have underwire or a sports bra, but excited to share that the bliss works great for me. Offers enough support, while being super comfortable!

    H
    H.
    Size: M
    Really good

    I hate bras! I have severe fibromyalgia, which makes me hypersensitive to everything that touches me. This bra is super comfy!! I literally, can’t feel it most of the time. One issue... it kinda squeezes them together like a sports bra, but that may just be my own issue. Material is very soft, and has a good amount of stretch and support. It doesn’t ride up. I’m a 32DD for reference. Just got another in black.

    M
    M.
    Size: Small
    LOVE this bra!

    The most comfortable bra I have ever owned. I hate wearing underwire bras and this is the perfect combination of support and comfort. Will be ordering more colors and recommending to everyone I know!

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