Introducing *ra *hopping: Bra Shopping without the B.S.


Take down Goliath, without any help from David

For every day that ends in Y

Shop as easy as A, B, C, DD


Free Home Try-On

Hassle-free bra shopping
with streamlined options
and risk-free home try-ons


Thoughtful Designs

We invested in the features women 
care about and dropped the
unnecessary embellishments


Empowering Purpose

A portion of each purchase is donated to girls' education. We will not only lift your ladies, but lift the next generation of leading ladies as well

Lift up the ladies

To empower women we must start at the core. We’re donating to help educate young girls, so they can reach their full potential as future leading ladies

Learn more