Two models are side-by-side, each wearing the Bliss Bralette in different restocked shades. The left model wears Plum, a muted mauve tone, and the right model wears Stormy, a soft gray blue. Both bralettes feature wide straps and a scoop neckline.

New colors

Fan favorites

Our best selling shades are back. Don’t wait for them to sell out — again.
Limited edition

Bliss Bralette

$46
Ultra-Soft V-Neck Bralette
Limited edition

Bliss Bralette

$46
Ultra-Soft V-Neck Bralette
Limited edition

Base T-Shirt Bra

$48
Lightly-Lined Underwire Bra
Limited edition

Bliss Bralette

$46
Ultra-Soft V-Neck Bralette

Meet our newest, comfiest bras

Same unreal comfort, now in new styles (and a little lace).

Shop new arrivals